Privacy policy

In compliance with the provisions of the Federal Law on Protection of Personal Data Held by Individuals, published in the Official Gazette of the Federation on July 5, 2010 (the "Law"), this Privacy Notice is extended.

1. Responsible for the Processing of Personal Data

Ana Fernanda Lebrija Fuentes, who is authorized to market products under the "ANNA LEBRIJA" brand, with address at Camino a la Montaña #178 Interior B-301, Industrial Alce Blanco, Naucalpan de Juárez, State of Mexico, Postal Code 53370 ; telephone +52 5576 1608, hereby informs her that her personal data will be treated strictly for the purposes indicated below.

1. Personal information

The personal data that will be processed by Ana Fernanda Lebrija Fuentes consists of the owner's personal information, which may include: your full name, email address, age, nationality, address, telephone numbers, place and date of birth, marital status , Federal Taxpayer Registry, CURP, among others strictly essential for the purposes that are subsequently mentioned.

In case of not having her personal data, Ana Fernanda Lebrija Fuentes will not be able to use them, so Ana Fernanda Lebrija Fuentes will not have any type of responsibility derived from their handling.

III. Purposes of the Processing of Personal Data


Ana Fernanda Lebrija Fuentes may collect your personal data without the purpose of disclosure or commercial use, and it will be used only for the following purposes. 

  • The commercialization of products and carrying out of transactions or acts to be potentially celebrated with Ana Fernanda Lebrija Fuentes.
  • Dealing with any matter derived from the relationship you may have with Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA, or with any of its affiliates.
  • The promotion of products, discounts, promotions, bonuses, contests and publicity in general, offered by Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA, or by any of its national or foreign subsidiaries.
  • Validation and confirmation of orders placed.
  • Conducting surveys of any kind.
  • The dissemination of information that Ana Fernanda Lebrija Fuentes considers of interest.
  • Preparation of invoices requested by customers.
  • Beginning of evaluation processes to be part of the group of clients and suppliers of Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA.
  • The revisions and corrections required to update both personal data and this website for better knowledge of the owners, both for legal and security purposes.
  • The communication with your clients, suppliers, employees or any person to deal with any issue related to your personal data or with this Privacy Notice.
  • The treatment of any subject related to the information on this website.
  • Any other activity necessary to carry out the aforementioned purposes.

Personal data will be kept under the strictest confidentiality and may not be used for purposes other than those mentioned above, unless there is a change in this Privacy Notice, in accordance with the provisions of section XI of this document.

Personal data, once the purpose of their treatment is fulfilled, will be blocked for the sole purpose of determining possible responsibilities in relation to their treatment, up to the applicable legal or contractual prescription period. During this period, personal data may not be processed and, after this period, it will be canceled in the corresponding database and, where appropriate, the physical records will be destroyed.


1. Collection of Personal Data

For the collection of personal data, Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA observes all the principles established by the Law, such as legality, quality, consent, information, purpose, loyalty, proportionality and responsibility.

Personal data will be collected directly from the owner personally or through other optical, sound, visual, graphic means, or by any other legally permitted technology.

The information that Ana Fernanda Lebrija Fuentes receives and stores from the Internet pages when you interact on the Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA websites is mainly technical information, such as your Internet protocol address, your operating system on the computer and your type of browser, the address of a referring website, if any, and the path you follow while browsing the website. Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA uses "cookies" to recognize you when you use or return to their websites. A "cookie" is a small text file that a website or email can register with your browser and store on your hard drive. You can choose to browse the websites of Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA without accepting cookies. Cookies allow Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA to recognize you from page to page, and support your operations with Ana Fernanda Lebrija Fuentes. Without cookies enabled, you will be able to browse the websites of Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA, but you may not be able to use some of its features. This information is collected to allow the websites to operate properly, to evaluate the use of the website and to support promotional campaigns.

In addition, Ana Fernanda Lebrija Fuentes may obtain information from the owner from other sources permitted by law, such as telephone or job directories, job boards, references from other companies or individuals, public databases of any entity or public or private agency, among other.

1. Options and means to limit the use or disclosure of personal data


At ANNA LEBRIJA, we have the necessary and sufficient security, administrative, technical and physical measures to protect your personal data against damage, loss, alteration, destruction, use, access or unauthorized treatment.

Personal data is safeguarded in databases and computer equipment that have the necessary security to prevent information leaks. Physical and logical access controls, environmental controls, anti-intrusion protection systems (IPS, Firewall), antivirus protection tools and web filtering, are some of the tools used to maintain data security in Ana Fernanda's Lebrija Fuentes and/or ANNA LEBRIJA. information systems. 

The information security tools mentioned in the previous paragraph are supported by an internal information security policy that explains to employees the security considerations they must take into account when using a computer system, which is constantly reinforced.

Therefore, the options that you have to request the limitation of the use or disclosure of your personal data, subject of this Privacy Notice, are made known to you:

a) In writing sent to the Person in Charge of the Processing of Personal Data (at the address indicated in point VI below); or via email addressed to info@annalebrija.com.
b) By telephone with the Person in Charge of the Processing of Personal Data at the telephone number +52 (55) 5576 1608.
Person in charge of the Processing of Personal Data

The Person in Charge of the Processing of Personal Data at Ana Fernanda Lebrija Fuentes and/or ANNA LEBRIJA is the Human Resources Department belonging to the store called ANNA LEBRIJA, Camino a la Montaña #178 Interior B-301, Industrial Alce Blanco, Naucalpan de Juárez, State of Mexico, Postal Code 53370; Telephone +52 5576 1608, with business hours from 9:00 a.m. to 8:00 p.m. Monday through Friday, email info@annalebrija.com.

VII. Means to exercise the rights of access, rectification, cancellation or opposition (“ARCO”), in accordance with the provisions of the Law

You may exercise your ARCO rights by directly contacting the Personal Data Processor via email: info@annalebrija.com. The ARCO application must contain and accompany what is indicated by the Law in its article 29, such as:

The name and email address to communicate the response to your request.
Official identification or power of attorney, electronically.
The clear and precise description of the personal data with respect to which one seeks to exercise any of the rights, as well as the right that one wishes to exercise.
Any other element or document that facilitates the location of personal data, as well as any other document required by the legislation in force at the time the application is submitted.

  • The name and email address to communicate the response to your request.
  • Official identification or power of attorney, electronically.
  • The clear and precise description of the personal data with respect to which one seeks to exercise any of the rights, as well as the right that one wishes to exercise.
  • Any other element or document that facilitates the location of personal data, as well as any other document required by the legislation in force at the time the application is submitted.

Ana Fernanda Lebrija Fuentes is not obliged to cancel personal data in the case of any of the cases established in the Law, among others the following: i) that refer to the parties to a private, social or administrative contract and are necessary to its development and compliance; ii) that must be treated by legal provision; iii) that judicial or administrative actions related to fiscal obligations, the investigation and prosecution of crimes or the update of administrative sanctions are hindered; and iv) that are necessary to protect the legally protected interests of the owner, to carry out an action based on the public interest, to fulfill an obligation legally acquired by the owner and that are subject to treatment for prevention or for medical diagnosis or management of health services, provided that said treatment is carried out by a health professional subject to a duty of secrecy.

For more information regarding the exercise of your ARCO rights, you can directly contact the Person in Charge of the Processing of Personal Data whose details appear in section VI of this Privacy Notice.

VIII. Transfers of personal data that are made

Personal data will not be disclosed or shared with third parties, with the understanding that companies that are part of the same corporate group as the ANNA LEBRIJA store, or manufacturers of the products that Ana Fernanda Lebrija Fuentes sells, are not considered third parties. , that require having personal data for the aforementioned purposes. The only transfer of data to third parties will be in any case to comply with legal obligations.

1. Revocation
The owner of the personal data may revoke their consent for the processing of personal data at any time, and must, solely for such purposes, send a written request to the Person in Charge of Personal Data, either by courier to the aforementioned address or email. in section VI of this Privacy Notice, having to confirm its receipt.

Ana Fernanda Lebrija Fuentes has a maximum period of 20 (twenty) business days to inform you about the admissibility of the revocation request and, if appropriate, it will be made effective within 15 (fifteen) business days following the date on that the response be communicated to the email that you provide us for such purposes.

1. Consent of the Holder
It will be considered that the owner has given his consent for the processing of his personal data, provided that he has not expressed his opposition by means of a written notice in the terms established in section VII of this Privacy Notice.

1. Changes to the Privacy Notice
Ana Fernanda Lebrija Fuentes reserves the right to change this Privacy Notice at any time, so she is invited to consult the current terms periodically, through our official website.

Last Update: JANUARY 2023

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